PPavionExecutive Cockpit

Quote / CPQ 360

Six quoting systems, one pipeline — federated win-rate, discounting and velocity, and the margin lost to off-platform tools.

Pavion · FY26 (modeled)
#4 SDM Top Systems Integrators (2025)
2,800 employees · 70+ US sites · 23 countries
Executive read· the answer, then the moves

Migrating the 3 standalone tools onto one governed CPQ recovers ~$44M on quotes Pavion already writes — $6M of discount leakage plus $38M of win-rate uplift. The off-platform tools win less and discount more, with no central pricing governance.

4 of 4 headline metrics improving vs prior · all on or above target

Do now — ranked by urgency
  1. 1
    Stop the $6M discount leakage on standalone toolsWatch
    Why it matters

    Standalone tools discount at 16% vs the integrated 10% — recovering $6M of margin on the deals they already win, no new selling required.

    What's driving it
    • Standalone discount 16% vs integrated 10%
    • $360M of standalone quotes off governed pricing
    FYI
    • Affected tools: RFI, Ion247, ECD/ISC (3 standalone systems)
    • Owner: Finance / Pricing
  2. 2
    Lift standalone win-rate to capture $38M of bookingsOpportunity
    Why it matters

    Bringing standalone win-rate from 26% to the integrated 36% on $360M of quotes adds $38M of bookings.

    What's driving it
    • Standalone win 26% vs integrated 36%
    • Cycle 13d slower off-platform
    FYI
    • 3 integrated tools already run governed approval workflow
    • Owner: CRO / Sales Ops
  3. 3
    Migrate everyone onto one governed CPQ — $44M prizeOpportunity
    Why it matters

    One price book and approval workflow recovers ~$44M combined and flips these brands from estimates to office-grain actuals.

    What's driving it
    • $6M discount + $38M win-rate = $44M
    • 13d faster quote→order on one CPQ
    FYI
    • $1.24B of open quotes federated across 6 systems
    • Owner: CRO / Sales Ops
🧩 Roll-up & integrationStep 7 of 7 · migrate legacy estimators to CPQCustomer MasterJourney complete ✓All journeys
🌐 Enterprise 360 modules· on Quote / CPQ 360Browse all 31 views ▾
● LiveBuilt forCRO / Sales Ops· one pipeline, one win-rateFinance / Pricing· stop discount leakageBU leaders· quote velocity by tool

Each brand still quotes in its own tool — Salesforce CPQ, QuoteWerks, RFI's estimator, spreadsheets. Federated, they total $1.24B of open quotes; but the off-platform legacy systems win less and discount more, with no central pricing governance. One view shows where the margin leaks.

Data backing: quote_system (per-tool quotes, value, win-rate, discount, cycle) · CPQ federation
6
Quoting systems
across brands & BUs
945
Open quotes
$1.24B value
33%
Blended win-rate
by $ value
12%
Avg discount
off list
20d
Avg quote→order
cycle time
Federated pipeline

Every quoting system, one table

Integrated tools (governed pricing) vs standalone legacy ones — note how win-rate falls and discount/cycle rise off-platform.

Quoting systemBusiness unitQuotesValueWin-rateDiscountCycleStatus
Pavion CPQ (Salesforce CPQ)Security + Integration420
$520M
34%11%18dIntegrated
AFA QuoteWerksFire Safety180
$210M
41%8%14dIntegrated
RFI estimating (legacy)Security95
$180M
26%16%31dStandalone
Firecom quotingFire Safety120
$150M
38%9%16dIntegrated
Ion247 PSA quotingSecurity + IT70
$90M
29%14%24dStandalone
ECD / ISC spreadsheetsIntegration + Security60
$90M
22%18%35dStandalone
Integrated tools (3)
$880M of quotes · 36% win · 10% discount. Governed pricing and approval workflow.
Standalone legacy (3)
$360M of quotes · 26% win · 16% discount · slower cycle. No central governance — RFI, Ion247, ECD/ISC.
The consolidation prize

Move everyone onto one governed CPQ

Bringing the standalone tools to the integrated systems' discipline is worth real money on quotes Pavion is already writing.

Discount leakage recovered
+$6M

If standalone tools discounted at the integrated 10% instead of 16%, on the deals they already win.

Bookings from win-rate
+$38M

Lifting standalone win-rate from 26% to the integrated 36% on $360M of quotes.

Faster cash
13d

Standalone quote→order cycles run far longer; one CPQ shortens time-to-revenue and frees pursuit capacity.

The move: migrate RFI, Ion247 and ECD/ISC onto Pavion CPQ with one price book and approval workflow. It recovers ~$44M combined, and — like the customer master — it's the same integration that flips these brands from estimates to office-grain actuals everywhere else in the cockpit.